OK, I have to admit.  Reactions to Custom

Catalysts can be kinda extreme...in a good

way. :)  See the testimonials below.

CustomCatalysts are the one-on-one work I

do with my clients. 

I first developed them to better get at what my

big corporate branding strategy clients knew but

were just to close to to use to their own

advantage.

But then I discovered that CustomCatalysts also

work well for individual problem solving. 

I write them for folks who’ve read my book

and resonate with the approaches in it.  If

you like the book, you’ll probably love a

CustomCatalyst.

You can can find out just how CustomCatalysts work by reading my book. (You can get the free PDF here.)

And if you want to know some typical reactions to getting a CustomCatalyst written for you, check out these comments from my clients:

“Ever had one of those too-cool-for-words experiences? I had one, thanks to Betsy Burroughs of FocusCatalyst.

“I've never had someone take my thoughts, focus them, and inspire new ones. And it was done in under 20 minutes.

“The process was simple. Took me 10 minutes to answer a handful of questions.

“She put them in her magic brain-blender and voila! New ideas, focus, and change. It's true, she is a FocusCatalyst!”

--Allie Covarrubias, co-founder, Hatch Network 

 

“This is (OMG!!!!) so cool I can’t hardly stand it—in the best way possible.

“I just read through the entire thing and I’m sitting here in this soupy, loopy, brain-rearranged place already, ALREADY!!

“I am so excited about this. I feel like an oracle was talking to me—nice effect with the PP slides (!)—and I’m getting answers (and thank you god) permission to do what I know will be the best thing for me to do.

“But you put it into a way that makes perfect sense—linking me doing my art with it being GOOD for my clients---oh my, baby! I just love that.

“That’s the shift I needed to see. Brilliance, pure and simple. Thank you!

 

“I want to say more later, as I spend time with this wonderful Catalyst. I’m going to have it printed out today so I can peruse it through the weekend.

“I have much more to say about this and will be a raving, maniacal CustomCatalyst fangirl for you. I’m totally head over heels. I’m just blown away. And ever so grateful.”

--Julie Stuart, President, Making Ideas Visible

“I am so THRILLED and EXCITED!!!! I have spent the last hour in a field of peonies on Flickr.com.  I have screensavers and desktop peonies now, and I have the thrilling red opening peony playing over and over in my head:)

“Cant wait to ride the ferry, longing for putting pen to paper...

You are a GENIUS!!!!!!

I can’t thank you enough.  I am going to not gobble it all up in one sitting (although my inner glutton has already had a go at that:) but savour one episode at a time...yum yum.  Thank you, thank you, thank you!!!!!!!!!!

--Vanda Marlow, Leadership Trainer, Executive and Team Coach, IdeaTribe

Here’s is the picture Vanda took of her printed-out CustomCatalyst and photos of peonies that she refers to above: